NBC NewsLean left
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2026-09-14 01:32
NFL and midterm elections set up prediction markets for a critical fall season
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- NBC NewsLean left
The 2026 NFL season is officially underway and while sports betting is nothing new, analysts say this could be the biggest season yet for football prediction markets. Trading on sites like Kalshi and Polymarket could top $36 billion. NBC News’ Jesse Kirsch has a closer look.
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The 2025 football season and 2024 presidential election pushed prediction markets into the prominence they enjoy today.
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